The buy-and-hold strategy can secure long-term returns for your portfolio for both Bitcoin and Ethereum.

Being a long-term investor in the cryptocurrency market can be considerably harder than it is in the equity market. Simply said, there is so much volatility on a daily basis that it can be challenging to separate the signal from the noise.

As a result, it may be more harder to hold onto some investments when the market begins to decline or to resist the urge to sell when the market begins to rise.

The good news is that Bitcoin (BTC -3.20 percent) and Ethereum are two cryptocurrencies that you may purchase and hold forever (ETH -3.94 percent ). Both have a proven track record and promising futures.

1 Bitcoin

More than ten years after its creation, there's a compelling reason why Bitcoin is still the most popular cryptocurrency in the world. The cryptocurrency market has experienced numerous ups and downs, but Bitcoin has always recovered better than ever. In May 2010, 10,000 bitcoins were required to purchase two big pizzas. Moreover, a single bitcoin is now worth more than $22,000 12 years later.

There doesn't appear to be another investment you can make at the moment that will appreciate in value over time like Bitcoin. There may yet be significant potential in the price of Bitcoin, according to certain investors like Cathie Wood of ARK Invest.

Coins are placed in a piggy bank by a parent and child.

So it stands to reason that Bitcoin is referred to as "digital gold" by crypto fans. Regardless of what happens to the larger market, it is a reliable store of value. Bitcoin remains one of the strongest available hedges against market volatility, despite the fact that the most recent fall in the cryptocurrency market has put some investors' belief in the digital gold concept to the test. 

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This is in part because Bitcoin, a truly global cryptocurrency, has intrinsic diversification. Cryptocurrency will continue to play a significant role in the tale of global economic growth as more and more countries adopt it. For instance, in 2021 El Salvador became the first country in the world to recognize Bitcoin as legal money. With advancements like Bitcoin tourism programs for coastal communities trying to draw new money, the nation is now broadening its support of the digital token even further.

Additionally, this pattern is being repeated everywhere. The Central African Republic became the second country to recognize bitcoin as legal cash in April. Unlocking the potential of the digital money will enable the global economy. Therefore, investing in it is essentially investing in the future of global economic prosperity.

2 Ethereum

Ethereum is like digital oil if Bitcoin is like digital gold. The engine that drives the contemporary blockchain world is ether, the native coin of the Ethereum network.

Consider the fantastic advancements made in the blockchain and cryptocurrency industries, such as smart contracts, non-fungible tokens (NFTs), and decentralized applications. They all started out on the Ethereum blockchain. Because of this, several investors mention Ethereum's usefulness. It is a cryptocurrency that has practical use for both people and companies.

Everything that is being built on top of the Ethereum blockchain provides Ethereum with its true worth. Ethereum is a Layer 1 blockchain, which in the language of cryptocurrencies means that it can be expanded upon like a set of Legos. Everything that is created on top of Ethereum can process transactions and store data using Ethereum's basic infrastructure and security. This explains why Ethereum is being used by so many individuals to create games, metaverses, decentralized exchanges, and decentralized applications.

Therefore, if you purchase and hold Ethereum, you will profit from both the intrinsic worth of the blockchain network itself as well as the value of anything else that developers and businesspeople may come up with in the future.

Vitalik Buterin, the man who created Ethereum, had no clue that one day, individuals would start making NFTs when he conceived of his vision for Ethereum. Buterin undoubtedly wasn't aware of the immense value that his blockchain would ultimately unlock for companies, producers, and artists even when engineers developed the ERC-721 token standard that made NFTs viable.

You are therefore investing in the future by purchasing Bitcoin and Ethereum. Both cryptocurrencies are good investments that you should make right away and hold for a while. While meme coins may come and go, Bitcoin and Ethereum will remain a crucial component of the world's and cryptocurrency's future.