Boost Your Adsense Earnings with Meta Pixel API for Conversion on AdSense Arbitrage!
Are you struggling with traffic conversion? You're not alone! Many Arbitrage bloggers face challenges with Facebook ad traffic, specifically with link clicks and landing pages views.
The Problem:
1. You pay for link clicks, but users don't always land on your page which will affect your "bounce rate" and trigger Google attention to investigate what your doing, because there are some factors in this thing, sometimes your visitors will click your ads link it will not even open from there end may be their network 🛜 or your site speed issue, but FB will record it, then Google will also record it that someone visited, and if this is more Google might even place ad limit to investigate what is going on however and trust me, Google MLS will think is bot, so that is why this article will help you reduce drastically on this kinda because to your blog.
2. Landing page views are more expensive than link clicks but better in to filter bot behavior, in this, FB will push your ad to audience more likely going to open your page and land there, once this happens then they will record and deduct, in as much as this is better, bot behavior will still record, reasons are;
2b. The your bounce rate might still increase but not as when is "Link clicks" remember the target for FB now is to push your ad to audience they already recorded their data from their experience via Cookies, Pixel, LS, DF, Server-Side etc, so they know exactly their audience demands and they will serve them ads they will click, engage, take action etc.
understanding this will help you optimize your ads and make a better ROI.
Do You need a better way to optimize your ad spend?
The Solution:
Use Lead or sale and integrate Meta Pixel API for conversion optimization!
Pay only when users take certain actions you integrated on your page.
Filter out low-quality traffic with behavior pattern analysis.
Advantage:
1. You will have good "Bounce Rate" because, any one that land on the landing page and take action is most likely to spend time with your articles, also make it possible to state what they are about to see on the landing page to avoid deceit, remember you will only pay when they take action so no panic.
2. It will filter low quality traffic, as I explained above, FB already no their audience, so they will avoid those kind of people free data mode and push your ad to audience that always click to landing page and take action, engage in your content so your spending well with quality traffic as well,
Leverage Google's machine learning to identify
How it Works:
1. Integrate Meta Pixel API with your Facebook ads.
2. Set up conversion tracking on your website.
3. Pay only when users complete desired actions.
Benefits:
Increased return on investment (ROI)
Improved conversion rates (up to 2, 3, 4, 5, 6x or more!)
Better targeting with Google's machine learning
The Catch:
Implementation requires technical expertise.
You need to write short code lines for integration.
Example!
The screenshot below will show you, I recently try to monitor some kinda registeration to one of my membership site, I monitor the process, the last one was the landing page views, I spent more but with low register like 20% of my spents registered, the middle one is link clicks, as a result I got was very poor considering the number of links clicked 10% but the top one is 90% registered recorded, you can even see I spent less.
NB: I used the same ad creative inventory in all of the 3 just one color changed.
POV: I only use this as a case study, I don't like showing my Arbitrage result, I am not enticing any one to buy course, I don't sell courses pls, I only trying to help few people to gain little knowledge as much as I can.
If this was helpful, kindly share to your friends and others.
Share your experiences with Adsense arbitrage in the comments below!
Wealth Godwin
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Angela Anayo Nzeh
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