People that share the same tenacity, perseverance, and enthusiasm are the target audience for the Kizumi brand, with the goal of empowering these individuals to strive toward being the best versions of themselves. Kizumi's mission as a brand is to not only create a space for individuals to meet and network with others in their field, but also to make available a warm and inviting atmosphere in which people can exchange ideas and information.

After a group of friends started thinking about methods to broaden their group dynamic and bring in others who matched their beliefs and interests in areas such as finance, sports, video games, cryptocurrency, and anime, Kisumi was born out of those thoughts. Keeping this in mind, the group came to the conclusion that the metaverse needed a location where individuals could freely communicate with one another.

The Kisumi community is a genuine metaverse group that communicates using Discord. The community is given unrestricted access to the platform, which enables them to generate and share material in the form of photographs, text, and videos. Kizumi's goal is to establish a brand that is known all over the world, one that goes beyond the realm of the metaverse and has an effect on the real world. Kizumi is now working on a project to develop a brand that would attract people from all over the world who share similar ideals and have had similar life experiences.

Notably, Kisumi is of the opinion that a strong community is essential to successfully developing the metaverse. Because of this, the company has a mission of creating a community that is charitable, supporting, and authentic. Trust, cooperation, and respect are the pillars upon which the team is constructing Kisumi.

Kizumi allows its members to socialize with their meta buddies in order to construct new realities, therefore blurring the borders that separate the meta world from the actual one. A gathering of members of the community takes place at a venue known as "The Clubhouse." Members of The Clubhouse, a community that is accessible only through the use of a token, get access to exclusive content, events, and advance notice of impending plans. The Clubhouse provides its members with the opportunity to connect not only with one another but also with the organization's founding members and core members.

The Kizumi Avatar NFT is exclusive to members and is required for admission to The Clubhouse and all of its benefits. Non-members are unable to purchase this item. According to recent reports, Kizumi is planning to release its very first NFT collection in the year 2023. The collection will consist of ten thousand individual pieces of Solana-based NFT artwork profile photos. At the moment, if a community member participates in enough activities within the community, they are eligible for a chance to be whitelisted for the NFTs.