First off, Meta’s launching new Subscriber Chats, which will enable creators to host exclusive chat sessions with up to 30 people at a time, providing a more intimate and enclosed space to help build community.

Instagram subscriber chats

Subscriber Chats will be activated via a new “join chat” sticker from your Facebook or Instagram story, which will invite users into an exclusive session to glean more insight, and maintain connection.

As explained by Meta:

“Subscriber chats, powered by Messenger, can be created directly from your inbox or story and end automatically after 24 hours, so you can maintain balance and decide when and how you engage with your subscribers.”

It could be a good way to help build your subscriber community, and provide more value for those following your profile. Worth noting, too, that Subscriber Chats will be enabled for both subscriber and